old navy x disney
Two icons, together at last.
For Old Navy’s first-ever product collaboration with Disney, we brought the magic of both brands to life through a nostalgic summer road trip. Along the way, pit stops became photo ops as beloved Disney characters came along for the ride — celebrating the joy of adventure, imagination, and style.
role
creative director
responsibilities
concept development / cross-functional collaboration / on-set photo direction / video direction / casting / HMU direction / props direction / location scouting / post production / in-season development / creative team management
scope
site & email / social / paid media / retail signage / brand activation
CAMPAIGN ACTIVATION POP UP IN SAN FRANCISCO
creative director / taylor muna
photographer / valentine herfray
video dop / cade vlacos
social art director / hilary pearson
still life art photographer / ken tisuthiwongse
still life art director / caitlin wiseman
design direction / jen shuman
graphic design / danielle velazquez